Best Practices in Marketing – CEWD, Kingsborough and NRC


Screenshot 2016-03-28 15.38.42Best Practices in Marketing Webinar

presented by Kingsborough Community College
Friday, April 15th, 11am-12pm

Winners of two Department of Labor TAACCCT Grant Awards and several other large-scale grant funded awards, the Center for Economic and Workforce Development (CEWD) at Kingsborough Community College (KBCC) utilizes innovative marketing methods, including data research and strategic outreach, to successfully target candidates for their training programs and initiatives. These best practices have since been applied to the most recent TAACCCT grant, the Northeast Resiliency Consortium, as well as all other grant funded training programs awarded to the department. By developing innovative, customized campaigns, CEWD has been able to connect with multiple different constituent and participant groups through various communication platforms, including traditional print, web outreach, social media, and direct marketing.

This webinar will share the processes applied to CEWD’s marketing and outreach and how others can adapt these marketing strategies and provide a better return on their investments. Join us on Friday, April 15th, 11am-12pm. Click here to register. 

This webinar is open to everyone! Please extend this invite to others at your institution. Questions? Please email Paul Casey (pcasey@pccc.edu), Director of the NRC.